As we all know Facebook have been making a lot of changes recently – and I actually like most of them. However, I have noticed a lot of posts from the small businesses I follow asking people to ‘Like’ their post so that they start showing up in people’s feeds again.
The problem with running a small business and relying on Facebook for the bulk of your sales is that when FB makes changes – even if you are keeping up with them as a business – many of your fans have no idea what has changed. They are still seeing all their friends posts, so what’s all the fuss about?
Well, let’s try and educate you and your fans shall we?
So this picture is my FB personal profile page a few weeks back and I’ve strategically placed large pink arrows to direct you to the two crucial things (in my opinion!) - Lists and Sort. (more…)
